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Ultro Plant and Equipment

Planting a seed

To help with the launch of Ultro’s Victorian head office in Pakenham, 360Activate were given the opportunity to flex several of its multi-faceted arms.

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Providing multi-faceted digital solutions

Ultro Plant and Equipment have a passion to deliver new, and wet/dry hire options for the local industries.

Working in conjunction with 360South, who were busy creating websites, print materials and advising Matt and his team at Ultro with social media strategies, we dug deep into our armoury to create some fantastic digital content.

The National Diesel Dirt & Turf Expo took place in May at the Penrith Panthers Showgrounds in Sydney, and Ultro were there to plant a lasting impression.Exhibiting out of one of our bespoke exhibition pods, we armed Ultro with all the tools they needed to gather the crowds.

Combining stunning, informative 3D renders of excavators with our hologram tech proved to be a showstopper, add to that the undeniable wow factor of a custom-made Augmented Reality app and it’s fair to say that mission was well and truly accomplished.

To build on the momentum from the show, our video experts went out and shot the entire fleet of Sany excavators in action and created a series of attention grabbing promo’s - highlighting the key features of each the machines - content that is proving to be invaluable ongoing marketing material for Ultro Plant and Equipment.


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